Support Green is the New Pink

4.20.2007

The Green on Sundance Channel

Your mom always warned you that watching TV would make your brain rot (and sometimes, after your 5th hour of watching the America's Next Top Model, Marathon you know what she meant).

But now even couch potatoes have a way to be eco-conscious....The Green on the Sundance Channel. (Maybe you've seen the posters...everywhere.)



This programming block on the Sundace channel will "present original series and documentary premieres about the earth’s ecology and concepts of 'green' living that balance human needs with responsible environmental stewardship."

The programming JUST LAUNCHED this week. So set your Tivo's for the following shows--all on the Sundance Channel on Tuesdays (programming starts at 9pm).

Here's a sampling of what they've got in store for you...


Big Ideas for a Small Planet-
Addressing some of the most important issues facing humanity, this original documentary series from Sundance Channel focuses on environmental topics with interviews with forward-thinking designers and features on green products and alternative ideas that may transform our everyday lives.

Eco Biz-
Eco Biz profiles individuals who are visionaries in strategy and have worked to establish more environmentally sustainable policies and innovative eco-friendly business tactics. Watch Eco Biz to explore these practices and their subsequent impact to the bottom line.

Ecoist-
Some of today's most active and recognizable environmental activists share ideas, information and enthusiasm about their cause of choice. Participating talent includes Robert Kennedy Jr., Daryl Hannah, Laird Hamilton, Gabby Reese, Tim Robbins, and Josh Lucas.

We did a little extra research on the upcoming programs...and the shows sound pretty fascinating. One Big Ideas episode focuses on the green revolution coming to the fashion industry (May 8, 9pm). Another focuses on the resurrection of the electric car (May 22, 9pm) . A documentary entitled Five Disasters Waiting to Happen explores how extreme weather conditions related to Global Warming are going to affect 5 major cities, including London, Paris and Shanghai, addressing the different dangers facing each place (July 10, 9:30 pm).

For more info on programming, check out The Green website.

And for all the budding filmmakers, renaissance people and entrepreneurs out there check out The Big Idea contest. Submit a 1 minute video by the April 30, 2007 of your Big Idea to make the world a cleaner, greener place. Prizes included a Lexus hybrid (sigh) and $10,000 in venture capital to greenlight your green idea!



So tell Tyra, Mr and Miss Jay, "later" and tune in to something that actually makes you feel a little bit less brain-dead this week.....

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